Mission
Our heritage of excellence
At My Tour EC, excellence is our guiding principle. Our mission is to reveal Ecuador’s hidden treasures through tailor-made experiences with unparalleled support to ensure safety, comfort, and enjoyment.
Who we are
Made in Ecuador. Built for the world.
Our story & mission, a curated portfolio of transformative experiences, crafted with attention to detail, superior quality, and the soul of every destination.
Recognitions & Partners
Our story
Travel should feel personal
Founded in 2015, MY TOUR EC was born from a simple yet powerful belief: travel should feel personal.
What began as an exclusive offering for select clients to offer the wonders of the Galápagos, the Amazon, and the Ecuadorian Andes has grown into a curated portfolio of experiences spanning Latin America and Europe.
Whatever the destination, whatever the occasion, we bring the same dedication to detail, quality, and the art of making every journey feel genuinely your own. Because for us, creating experiences that move people is not just what we do. It is who we are.
Beyond the ordinary. These are experiences that transcend.
My Events
Events & MICE excellence
At MY EVENTS by MY TOUR EC, we bring the same spirit of excellence to meetings, incentives, conferences, and corporate events. Every gathering, large or small, is conceived with a personalized, elegant, and professional approach, designed not simply to impress, but to leave a lasting mark on every client, company, and guest who entrusts us with their story.
Explore corporate events & MICE →Our purpose
Mission & Vision
Vision
An unrivaled experience
My Tour EC is committed to redefining the essence of travel, embracing Ecuador’s unique biodiversity. We aspire to curate transformative adventures that ignite the soul and nurture authentic connections.
The people behind the journeys
Meet our leadership team
CEO & Founder
José Rubén Proaño
José Rubén has spent three decades connecting travelers with the world’s most extraordinary places, from Ecuador’s hidden wonders to destinations across Latin America, Europe, and beyond. His signature approach blends meticulous planning with an instinct for the personal, crafting journeys that feel truly tailored, whether for individual explorers, families, or high-impact corporate programs. Behind him stands a 30-year legacy of clients who trusted him to turn their travel ambitions into unforgettable reality.
Operations Manager
Paulina Celi
Paulina brings a rare combination of frontline and operational expertise to My Tour EC. A licensed tour guide and…
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Paulina brings a rare combination of frontline and operational expertise to My Tour EC. A licensed tour guide and Tourism Business Administration graduate, she built her career across leading Ecuadorian tourism companies before joining My Tour EC, where she now oversees all programming for international clients and ground services.
Commercial & Digital Director
Rafael Chiriboga
Rafael is a results-driven marketing and commercial strategist with over 15 years of experience in the tourism…
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Rafael is a results-driven marketing and commercial strategist with over 15 years of experience in the tourism industry. His expertise spans project management, digital marketing, and consumer engagement. At My Tour EC, Rafael leads commercial relations, oversees event development, and shapes the innovative strategies for an ever-evolving market.
Customer Experience
María Mercedes Arteta
María Mercedes is a Communications and Public Relations professional whose experience spans media, international…
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María Mercedes is a Communications and Public Relations professional whose experience spans media, international organizations, tourism operations, and MICE programs. Since joining My Tour EC in 2019, she has been instrumental in overseeing customer relations, ensuring every traveler feels supported from first contact to final farewell.
Event Coordinator & Sales
Camila Higuera
Camila is a hospitality, tourism, and sustainable management professional with international experience managing…
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Camila is a hospitality, tourism, and sustainable management professional with international experience managing and coordinating high-level corporate events. She specializes in creating innovative, people-centered experiences and in developing tailor-made inbound tourism programs.
Legal Counsel & Accountant
Kleber Quintana
Kleber brings a rare dual expertise in law and accounting to My Tour EC. An Advanced Specialist in Constitutional…
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Kleber brings a rare dual expertise in law and accounting to My Tour EC. An Advanced Specialist in Constitutional Law, Certified Public Accountant, and Accredited Accounting Expert recognized by the Judicial Council, his practice ensures My Tour EC operates with the highest standards of legal and financial integrity.
The people on the ground
Our Curators
True personalization comes down to the people who bring each journey to life. Behind every itinerary stands a network of specialized experts, hand-picked for their knowledge, warmth and passion for Ecuador.
Naturalists
Wildlife & nature guides
Resident Galápagos biologists and naturalist guides who read the landscape like a book.
Historians
Art & heritage experts
Colonial art historians and cultural curators who unlock the story behind every facade.
Culinary
Gastronomy curators
Chefs and tasting hosts who turn Ecuador's biodiversity into unforgettable meals.
Always present
On-the-ground team
Fluent, attentive coordinators monitoring every detail before, during and after your journey.
Social responsibility
Culture worth preserving
Our commitment to Quito’s heritage and the Iglesia de la Compañía de Jesús
At MY TOUR EC, we believe that the most extraordinary experiences are the ones that leave something behind. That is why a portion of the proceeds from our private concerts goes directly to the Fundación Iglesia de la Compañía de Jesús, supporting the preservation and restoration of one of the most breathtaking architectural treasures in the Americas.
Each performance brings together exceptional musical talent and one of the world’s most magnificent settings, creating an atmosphere that moves every guest who walks through its gilded doors. But beyond the music and the splendor, something deeper is at work. Every event contributes directly to the conservation of this irreplaceable landmark, ensuring that its gilded walls, intricate carvings, and centuries of living history endure for generations to come.
The Iglesia de la Compañía de Jesús is more than a building. It is the soul of Quito, a testament to the city’s identity, artistry, and place in world history. By joining us, whether as a corporate sponsor or as a guest, you become part of something that matters long after the final note has faded.
At MY TOUR EC, giving back is not an afterthought. It is built into the experience.
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Let us craft your story
From the Galápagos to the Andes and beyond, discover the destinations that move us, and let us design a journey that reflects the soul of each one.
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